Business books used to bore me. That whole idea of entrepreneurship made me either roll my eyes or yawn.
If you had said to me, “A year from now you’ll have a tarot website, hire a professional photographer for your business photos, and attend a few tarot conferences where they now know your name” I would have called you certifiably insane. Start drawing up those involuntary commitment papers right now!
But now tarot and this website is my life, and every experience is fodder for my blog.
A month ago, my year-long mentorship with Theresa ended. We wrapped it up in the way we started: Clinking glasses of wine at the end of Readers Studio. Let me say, it was bittersweet. On the one hand I thought, “I don’t have to do homework every two weeks!” On the other, I realized that the only person pushing me forward in the future would be me and me alone.
If you are someone like me that’s prone to procrastination and treading water in your comfort zone… you may want to think about finding a mentor.
What can a mentor do for you?
I used to be a “learn from books” gal. Though I do have a practical nature, I’m a lot more book-smart than I am street-smart. But those books can’t and won’t ever push you the way a flesh-and-blood mentor can. What’s more pressing: words on a page, or a voice on the other end of the phone line saying she’s going to go all Joan Crawford on your ass if you start slacking off? Yes, you said it, the latter.
I like to compare it to having a personal trainer vs. using an exercise video to work out at home. Can that celluloid image reach through the screen and MAKE you do that last rep of exercises that your brain is convinced you can’t do but your body really can? Nope. But if your personal trainer has demanded 10 more push-ups, and he’s standing over you, and the class can’t leave until you do those 10 push-ups… well, which example is the more compelling one?
What did I learn?
The very first lesson I learned with Theresa was the one that I remember the most. It’s simple. It’s to the point. And it’s one that I continue to learn. What is it?
Treat your business like a business, not a hobby.
Wait for it to settle in. Trust me, you haven’t absorbed this lesson yet. Reading these words doesn’t make you learn it. Not even living it for a year has made me manage to fully absorb it. It’s that simple. And that complicated.
Another big one that scared the procrastinator in me:
Start before you’re ready.
A variation on this is “fake it until you make it” but without the faking. It’s mostly taking the leap and not knowing where you’ll land… but you’ll damn sure figure it out on the way.
What goals did I complete under Theresa’s mentorship?
- A real website with ability to purchase a reading online (and hey, you’re looking at it, kid!) and successfully launch it
- Raise my rates
- A blog post every week
- A newsletter every month
- Professional photos
- Elevator pitch (I hate elevator pitches, but hey, they are GREAT training for segueing “What do you do?” into a life-long client.)
- Evaluate other websites for strengths/weaknesses as research in creating my website
- Create a marketing/editorial content calendar
- Create an opt-in freebie for my newsletter subscribers
- Make a vision board
… and I’m sure more that I haven’t listed that are part of the internal life-shift process. Some of these goals I’ve had for years. Some of them I didn’t know I should have them as goals. Some of them just absolutely terrified me, such as the biggie one of creating the website that you now see before you. But trust me on this, when you break things down into manageable pieces, even the most overwhelming tasks can be tamed.
If you look above in the Goals Accomplished list, there is not a single item on the list that is specifically tarot, which leads me to believe that my tarot reading skills were very solid in the first place (that was a pleasant surprise for me). Theresa and I really didn’t talk about the nitty-gritty of reading the cards during the mentorship… what we DID discuss was how I needed to get over my fears of not being good enough, because she told me time and time again that I was an excellent reader… and still am … and will continue to be!
Where the hell do I go from here?
Onwards and upwards, my friends! I continue to grow… I have a year left in my 2-year-long Hekademia course, and as if my schedule wasn’t filling up fast, I also signed up for the fantastic Marie Forleo’s B-School (because I still enjoy a good ass-kicking). If you’re not finding me at the local coffee shop reading for clients, you’ll see me on a park bench with my nose buried in a business or tarot book. Or my nose buried in my laptop… or my nose buried in a new tarot deck.. or… well, you get the idea!
The War of Art by Stephen Pressfield
Do the Work by Stephen Pressfield
The Fire Starter Sessions by Danielle Laporte
Make Every Man Want You by Marie Forleo
Handmade Nation: The Rise of DIY, Art, Craft, and Design by Faythe Levine and Cortney Heimerl
Apprentice No More (sniff, sniff),
For more information about the mentoring services Theresa offers, visit her site and select “Mentoring Policies and Suggestions” from “The Business of Tarot” dropdown menu.
To book a tarot reading with me, visit the Buy a Reading page.
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